Client Profiles

Salon
San Francisco, California
www.salon.com

Salon.com, the flagship web site of Salon Media Group, Inc., is an Internet-based magazine which covers a variety of topics including articles and reviews about music, books, films and technology…but American politics is a major focus. Founded in 1995, Salon’s content is updated each daily.

Web analytics solution: WebSideStory HBX
Net/Net Analytics solution
• Daily/Weekly/Monthly metrics reporting
  – Summaries delivered via email via WebSideStory “Report Builder”
  – Emphasis on metrics by article and site section, site referral sources, bloggers,
     RSS, and newsletter measurement
• WebSideStory HBX “Report Builder”

HomeBanc
Atlanta, Georgia
www.homebanc.com

Founded in 1929, HomeBanc Corp. engages in the mortgage banking business primarily in the southeast United States. HomeBanc has 21 locations and 1,300 employees.

Web analytics solution: Omniture Site Catalyst
Net/Net Analytics solution
• Daily/Weekly/Monthly metrics reporting
– Summaries delivered via email and scheduled dashboards
• SiteCatalyst configuration
• Daily/Weekly/Monthly/Quarterly dashboard configuration
• Omniture “Excel Client” configuration
• End user training

Databazaar
Miramar, Florida
www.databazzar.com

Ranked by Internet Retailer magazine as the 5th largest online office supplies retailer in the country, Databazaar.com is one of the USA’s fastest-growing imaging and information supplies companies.

Web analytics solution: WebSideStory HBX; Google Analytics
Net/Net Analytics solution
• Daily/Weekly/Monthly metrics reporting
  – Summaries delivered via email
  – Emphasis on Average Order Size, Cart to Conversion ratio,
• WebSideStory “Report Builder”configuration
• Monthly Site Optimization recommendations based upon site metrics and industry best practices
  – Delivered and presented via MS Powerpoint
• Google Analytics site referral and keyword tracking